IT services, support and telecoms
We have helped a number of organisations within the IT and telecoms sector to grow their business through our respectful B2B lead generation and appointment setting services.
- We understand that it takes a lot of dials before you get to the decision-maker
- Getting past the gatekeeper is challenging but essential, and we have the experience to achieve this
- We never talk at your prospects, we engage the decision maker in the call and establish how your service can help them
- We appreciate that reaching the right outcome can take time and so we remain dedicated, polite and patient throughout the lead generation process
- We quickly establish what past issues you prospect has experienced
- We deliver a sustained approach – not a one-off call – and treat each client and record as a genuine prospect
- We establish the key USPs for your business so that we trade off that during the call – this is usually around the service side
- We establish where your prospect is in their contract cycle, how you can tender/quote in the future and when to call back
Don't take our word for it...
"We started working with Straightahead in 2014 and ran a 3-month campaign to cold call to help generate a pipeline of leads for us as well as appointment setting. Their approach of relationship building mirrors our approach with regard to business so it was a great fit. Our business is a slow burn and often takes clients some time to make a decision to change. Their qualified appointments mean that there’s no time-wasting and their fact-finding makes our approach seamless. The calls they made generated 4 fold the cost of the campaign and so we have re-engaged their services."
"After opening our new office in Birmingham we wanted to kick start our marketing. The team at Straightahead identified that by calling potential clients and finding out when they were going to review their IT contract so we would have a steady stream of opportunities. Three months after we asked for help from Straightahead we are struggling to cope with the quantity of leads we have received and there looks to be plenty more in the pipeline. It has been a great start and I can see this being a long term relationship that will substantially increase our business levels for the foreseeable future."
"Vicki and her team ran a campaign for us when we launched our new product DART. Before they made the first call they understood all the key features of our product and completely understood the competitive market we were in. Straightahead integrated themselves as part of Cirrus during the campaign and their professionalism and enthusiasm were exceptional. The bucket full energy and drive that Vicki has is present in her team too! The output generated from the week was excellent and generated a lot of leads for us to follow up. The information we received back from them was precise and accurate so we had a picture of what the lead was looking for when we called them back. Straightahead can add real value to any business."
"Straightahead have undertaken a huge project for us over the last 10 weeks and have amazed us with the results they have generated. The qualified appointments have been excellent quality and have delivered us some really good results. We will continue to use Straightahead for our telemarketing campaign."
"We were very impressed with the way the team at straight ahead handled the telesales follow up to our recent email campaign. They took the time to understand our Business Intelligence software product so that they were fully equipped to speak to our contacts in a knowledgeable professional way. This was reflected in the excellent results they achieved for us as they paved the way for us to deliver demonstrations to our prospective clients. I would certainly use them again and have no hesitation in recommending them to other companies."